branding
A Tactile Branding System for Imogen Oke by Thought & Found
Thought & Found just dropped a super sleek and subtle branding system for Imogen Oke. Instead of cluttering things up with heavy graphics or loud colors, this studio went the ultra-clean route, letting the paper texture and text spacing do all the talking. The star of the show is the high-contrast serif wordmark, perfectly balanced…
Bar Popolare Visual Identity: Mid-Century Italian Charm by Leonardo Maltese
Leonardo Maltese just dropped a super clean and crisp visual identity for Bar Popolare. Instead of taking the usual route of standard coffee shops with predictable script fonts, the designer drew inspiration from classic Italian bars and mid-century print ephemera. The star of the show is a high-contrast sans-serif typeface that pops on everything from…
TOUM Packaging and Identity System by Kashyap Bhatt
TOUM’s brand identity draws pure inspiration from Middle Eastern street food culture. Designer Kashyap Bhatt cleverly crafted a custom logotype, where the letter ‘U’ takes a fun twist, mimicking creamy toum garlic sauce and vertically sliced shawarma. The color palette dishes out warm, cozy vibes with tones pulled straight from paprika, roasted sesame, and pita…
Strategic Minimalism in ELYO Brand Identity
The real showstopper here is the clever mix of a modular design system and some seriously stunning cobalt blue packaging. The color palette hits the perfect sweet spot, pairing a trendy cobalt blue paper stock with warm cream typography. This contrast creates high-impact visual layouts that flow seamlessly from corporate stationery all the way to…
Monochromatic and Geometric Brand Identity for PM by Gideon Phillip
PM just dropped a stunning, high-contrast brand identity featuring a geometric logomark system whipped up by Gideon Phillip and the team over at KWIBA. The color palette keeps things ultra-classic with a bold jet black and crisp white combo. This choice creates a punchy contrast that immediately grabs everyone’s attention. The main logomark features neatly…
Landor Australia Creates a Dynamic Branding System for Petbarn
Landor Australia teamed up with Abi Singmin and Marco Palmieri to cook up a super lively brand identity for Petbarn. Ditching the usual static logos and rigid grids typical of traditional retail, the creative crew decided to put pet movement right at the heart of the design. Playful line art showcasing furry friends tumbling, leaping,…
Capturing Capoeira Movement: The Ginga Branding System by Mateus Bredoff
Designer Mateus Bredoff took an awesome approach with the kinetic branding for the Ginga cultural project, beautifully translating the fluid movements of Capoeira into a striking visual language. This identity zeroes in on motion and collective memory to perfectly recreate the high-energy vibe of the project’s workshops. The layout really shines with its bold, editorial-style…
Us Vs Them: A Cinematic and Street-Rooted Visual Identity by Monga Design
Monga Design just cooked up a seriously structured visual identity for Us Vs Them, blending grid layouts and bold typography into a style that feels like a gritty, cinematic street scene. The project relies on a strict geometric structure to keep all kinds of diverse media looking sharp and organized. Think cinematic, wide-aspect ratio frames…
Rebranding Ayala Coffee Co: A Modern Filipino Visual Identity by Alex Aperios
Ayala Coffee was cooked up in 2021 by duo Matt and Trixie as a heartfelt tribute to their grandmother (lola), a resilient COVID survivor. Spotting a gap in Filipino cultural representation across New York and New Jersey, and longing to build a cozy community hub that felt like home, they jumped headfirst into building the…
Pentagram’s Structural Branding and Packaging for Rugiet
Pentagram just dropped a super slick, modular brand identity for the health platform Rugiet. This visual system is the perfect blend of clinical precision and modern design thinking. The color palette makes a massive statement, pairing deep midnight blue paper stocks with luxurious metallic foil stamping. It creates a gorgeous, high-contrast look across all the…
Spatial Branding for Moos Architecture Cafe by Moos Studio
Moos Studio just dropped a gorgeous new cafe and dining space that perfectly blends architectural vibes with total tranquility. The spatial branding here is incredibly well-thought-out, serving as a solid foundation for the shop’s physical environment. The color palette is a beautiful, harmonious mix of warm sandy exterior walls, soft sage green chairs, rich olive…
New Visual Identity Design for Cô Thảo Tôm Cá Marinated Seafood
The branding project for Cô Thảo Tôm Cá brings a completely fresh, eye-catching, and modern look to the table. This brand specializes in premium, ultra-fresh seafood—like shrimp, crab, and fish—paired with a rich, exclusive soy sauce marinade inspired by bold Korean and Thai flavors. With a mission to elevate the gourmet seafood delivery experience, the…
Torso Electronics Unveils a Clean and Modern Visual Identity System
Torso Electronics just dropped a super sleek, fresh visual identity, beautifully crafted by designer Tim Tijink and Ozon Studio. This makeover embraces a moody, minimalist vibe with a dark color palette and geometric shapes inspired by audio hardware layouts. While these lines scream technical precision, they still feel totally modern. By blending trendy typography with…
Yago Ferreira Redefines Russells with Modern Minimalist Branding
Russells just dropped a super strategic, ultra-clean minimalist brand identity and packaging system designed by Yago Ferreira. Designers Yago Ferreira and Lukas Martins teamed up to overhaul the company’s entire brand library, crafting a unique and highly memorable visual identity. This fresh look pairs a soft, neutral color palette with an architecture-inspired layout grid. These…
The Woork Studio Creates Minimalist Branding for Moodly
Moodly just got a major brand makeover, rocking a minimalist style paired with clean, thoughtful packaging design by The Woork. The design agency completely refreshed all brand assets, crafting a visual identity that is both striking and incredibly memorable. This new branding pairs a soft corporate color palette with an architecturally inspired layout grid. These…
Antix Digital Product Identity: A Minimalist Branding System
Antix just dropped a super sleek digital ecosystem, complete with a killer brand strategy and a monochrome packaging system designed right in-house by Antix Studio. This creative crew built a modular branding system that serves as the rock-solid foundation for the entire visual direction. The color palette is a gorgeous match-up between ultra-luxurious charcoal black…
A Modern Take on Approachable Excellence: The Upper Crust Food Service Rebrand by Amanda Coppeti
Upper Crust Food Service is a heavy hitter in the US catering and food service industry, famously fueling fraternity and sorority houses, summer camps, and schools nationwide. To mark a major strategic evolution, the brand teamed up with Hoot Design Co. and designer Amanda Coppeti for a total identity makeover. The big challenge here? Finding…
AIntegrator Studio Develops Futuristic Modular Branding for AIntegrator
AIntegrator just dropped a futuristic tech platform with a super strategic brand identity featuring a glowing dark UI, all crafted by AIntegrator Studio. The creative crew built a modular branding system that serves as a rock-solid foundation for this AI platform’s visual direction. The color palette hits the sweet spot with a deep midnight charcoal…
Archivr: Systemizing Task Management Identity with LAIN Branding
LAIN Branding built an incredibly structured framework for this platform. The design is shaped by super clean letterforms and a beautifully minimalist typography system. With this project, the studio proves just how powerful a strict grid system can be when it comes to bringing order to task management software. By stripping away unnecessary fluff, the…